The Third-Space Economy
Why the most undervalued real estate in any city is the room between home and work — and how creative infrastructure turns cultural energy into economic gravity.

Speaking
Will's talks turn the creative economy from an abstraction into a working model — told through a decade of building REC Philly from a leaking warehouse into infrastructure that pays creators millions.
Why the most undervalued real estate in any city is the room between home and work — and how creative infrastructure turns cultural energy into economic gravity.
Talent shows up everywhere, on schedule, every generation. Opportunity doesn't. What happens when a city closes that gap on purpose.
The independence movement sold creators a solo myth. The ones who make it build scenes, not just followings — here's the architecture of that.
How creative work graduates from passion project to recognized economic sector — and what REC Philly's decade of receipts says about doing it anywhere.

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